This one popped up a while back, but not a whole lot of information was included on the page for it. We now have the full details. Have the Amazon description:
Kids can now make their own pop-up book featuring Applejack, Rarity, Rainbow Dash, Fluttershy, Twightlight Sparkle and Pinkie Pie by following simple step-by-step instructions.
Hours of creativity and fun await My Little Pony fans in this deluxe book kit that teaches kids how to make their very own pretty pop-up book! Everything needed to make a super-cool pop-up book is included: instructions, a hardcover blank book, stickers, and press-out pop-up pieces. Plus there are lots of ways for young illustrators and authors to add their own personal touches! A great way to reinforce STEAM concepts using book-making technology, paper engineering, art, and measuring.
I have no idea what STEAM concepts are, but if it has anything to do with the current climate of PC gaming, welcome to the master race my friends.
Get the page for it over here. Expect it to ship in February of next year.
Thanks to Tiffany for sending it.