A new press release has been posted detailing pony specifically across it's various marketing fronts. It hits on the usual things, including Equestria Girls, the iOS/Android stuff, and books that are foating around Amazon. Some of the neat tidbits to pull out of it include:
- Loads more books coming worldwide
- Equestria Girls Comics coming from IDW, Books from Little Brown Books, and Accessories from Fashion Angels
- Hasbro focusing heavily on expanding plushie throughout 2013
- Pinkie Pie and Rainbow Dash were the most successful plush line in Build-A-Bear History
- Twilight Sparkle coming to Build-A-Bear this Fall
- Currently the #2 Toddler Toothpaste Brand
Thanks to Whatshisgame, Masem, Daniel, and everyone else for digging around for us!