EDIT: This has been confirmed fake.
Included in the Big Bad Toy Store Spa pony page is a filler image (found above). I'm pretty sure most of these big toy websites are required to use specific logos sent from the companies when displaying items. If this is the case, Friendship is Magic may be seeing some shorts in the near future.
Either that, or someone at Big Bad Toy Store wanted to screw with us.
Thanks again to Whatshisgame for the information!